Thursday, December 4, 2008

Steps to Viral Success

The following article "The Ten Viral Marketing Best Practices" which I found on www.onedegree.ca is about the top ten steps to successful viral marketing. The steps are as follows: think of a high concept which is also provocative to catch attention. Work backwards from the headline which will give you consistency and remember to keep it simple. Humour equals viral fame and while sex sells, keep in mind that it is inappropriate for a professional like you. Associations with big names sell, but make sure that all the legal issues have been dealt with. Keep up to date with current topics and whatever you do, do not push hard for pass along, you will come off desperate. Reality will always sell because people are by situations that seem unreal and always give the people mystery, mystery will create the buzz and lead to your viral success. Viral marketing's impact on me going into this industry will be that know I will know what appeals to the consumers out there and will give me new ideas.


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